The impact of health games on consumers' physical activity and healthy eating intentions

Seung A.Annie Jin*

*Corresponding author for this work

Research output: Chapter in Book/Report/Conference proceedingChapter

Original languageEnglish (US)
Title of host publicationLeveraging Consumer Psychology for Effective Health Communications
Subtitle of host publicationThe Obesity Challenge
PublisherTaylor and Francis Inc.
Pages292-303
Number of pages12
ISBN (Electronic)9781315702872
ISBN (Print)9780765627179
StatePublished - Jul 17 2015

ASJC Scopus subject areas

  • General Computer Science
  • General Social Sciences

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