The Wikipedia adventure: Field evaluation of an interactive tutorial for new users

Sneha Narayan, Jake Orlowitz, Jonathan Morgan, Benjamin Mako Hill, Aaron Shaw

Research output: Chapter in Book/Report/Conference proceedingConference contribution

20 Scopus citations

Abstract

Integrating new users into a community with complex norms presents a challenge for peer production projects like Wikipedia. We present The Wikipedia Adventure (TWA): an interactive tutorial that offers a structured and gamified introduction to Wikipedia. In addition to describing the design of the system, we present two empirical evaluations. First, we report on a survey of users, who responded very positively to the tutorial. Second, we report results from a largescale invitation-based field experiment that tests whether using TWA increased newcomers' subsequent contributions to Wikipedia. We find no effect of either using the tutorial or of being invited to do so over a period of 180 days. We conclude that TWA produces a positive socialization experience for those who choose to use it, but that it does not alter patterns of newcomer activity. We reflect on the implications of these mixed results for the evaluation of similar social computing systems.

Original languageEnglish (US)
Title of host publicationCSCW 2017 - Proceedings of the 2017 ACM Conference on Computer Supported Cooperative Work and Social Computing
PublisherAssociation for Computing Machinery
Pages1785-1799
Number of pages15
ISBN (Electronic)9781450343350
DOIs
StatePublished - Feb 25 2017
Event2017 ACM Conference on Computer Supported Cooperative Work and Social Computing, CSCW 2017 - Portland, United States
Duration: Feb 25 2017Mar 1 2017

Publication series

NameProceedings of the ACM Conference on Computer Supported Cooperative Work, CSCW

Other

Other2017 ACM Conference on Computer Supported Cooperative Work and Social Computing, CSCW 2017
Country/TerritoryUnited States
CityPortland
Period2/25/173/1/17

Keywords

  • Gamification
  • Newcomer socialization
  • Online communities
  • Peer production
  • Systems design
  • Systems evaluation
  • Wikipedia

ASJC Scopus subject areas

  • Software
  • Computer Networks and Communications
  • Human-Computer Interaction

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