Understand and Engage: Medill’s Audience-Focused Approach to News21

Research output: Non-textual formWeb publication/site

Abstract

Web-based multimedia paper describing a real-world application of audience understanding as the center of news strategy, and articulating Medill’s outside-in approach.

http://www.medillaudience.com/
Original languageEnglish (US)
StatePublished - 2009

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@misc{9dfe8231dcd64b479c450c02be1bfe61,
title = "Understand and Engage: Medill’s Audience-Focused Approach to News21",
abstract = "Web-based multimedia paper describing a real-world application of audience understanding as the center of news strategy, and articulating Medill’s outside-in approach.http://www.medillaudience.com/",
author = "Handy, {William R}",
year = "2009",
language = "English (US)",

}

Understand and Engage : Medill’s Audience-Focused Approach to News21. Handy, William R (Author). 2009.

Research output: Non-textual formWeb publication/site

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