University-industry collaboration in the media management field

Gregory Ferrell Lowe*, Robert G. Picard

*Corresponding author for this work

Research output: Chapter in Book/Report/Conference proceedingChapter

2 Scopus citations
Original languageEnglish (US)
Title of host publicationMedia Management Matters
Subtitle of host publicationChallenges and Opportunities for Bridging Theory and Practice
PublisherTaylor and Francis Inc.
Pages29-45
Number of pages17
ISBN (Electronic)9780429265396
ISBN (Print)9780367210991
DOIs
StatePublished - Mar 13 2020

ASJC Scopus subject areas

  • General Economics, Econometrics and Finance
  • General Business, Management and Accounting

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