Use of Social Media in Radiology Education

Saad A Ranginwala, Alexander J. Towbin*

*Corresponding author for this work

Research output: Contribution to journalArticle

28 Scopus citations

Abstract

Social media has become the dominant method of mass digital communication over the past decade. Public figures and corporations have learned how to use this new approach to deliver their messages directly to their followers. Recently, medical educators have begun to use social media as a means to deliver educational content directly to learners. The purpose of this article is to describe the benefits of using social media for medical education. Because each social media platform has different platform-specific constraints, several different popular social media networks are discussed. For each network, the authors discuss the basics of the platform and its benefits and disadvantages for users and provide examples of how they have used each platform to target a unique audience.

Original languageEnglish (US)
Pages (from-to)190-200
Number of pages11
JournalJournal of the American College of Radiology
Volume15
Issue number1
DOIs
StatePublished - Jan 1 2018

Keywords

  • Instagram
  • Social media
  • education
  • marketing
  • radiology

ASJC Scopus subject areas

  • Radiology Nuclear Medicine and imaging

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