We can do better

Don E. Schultz

doi:10.1177/147078530504700607

We can do better

Don E. Schultz^*

^*Corresponding author for this work

Integrated Marketing Communications

Research output: Contribution to journal › Review article › peer-review

2 Scopus citations

Original language	English (US)
Pages (from-to)	573-574
Number of pages	2
Journal	International Journal of Market Research
Volume	47
Issue number	6
DOIs	https://doi.org/10.1177/147078530504700607
State	Published - 2005

ASJC Scopus subject areas

Business and International Management
Economics and Econometrics
Marketing

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10.1177/147078530504700607

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title = "We can do better",

author = "Schultz, {Don E.}",

year = "2005",

doi = "10.1177/147078530504700607",

language = "English (US)",

volume = "47",

pages = "573--574",

journal = "International Journal of Market Research",

issn = "1470-7853",

publisher = "Market Research Society",

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AU - Schultz, Don E.

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JO - International Journal of Market Research

JF - International Journal of Market Research

IS - 6

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We can do better

ASJC Scopus subject areas

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